As a Qualmark licence holder you are entitled to use the Qualmark. This independent validation of quality is evidence to consumers and trade of your commitment to providing a quality tourism experience. The price of an annual Qualmark licence is based on the size and complexity of your business. If you are unsure which category suits your business best, or would like to speak to a Qualmark Account Manager please contact Qualmark on 0800 782 562.
In many cases you may want to obtain a Qualmark quality assurance licence across two or more distinct consumer offerings. For example, in addition to your Holiday Park Qualmark licence, you may want to present Qualmark quality assured Backpacker accommodation to potential consumers. Likewise you could have popular Qualmark 3 Star Motel units, while still marketing Qualmark 4 Star Apartment accommodation. A Dual Qualmark licence is a cost effective means of ensuring a Qualmark rating is represented on both properties. This can open up significant marketing opportunities, and ensures your guest expectations will be at least met, and hopefully exceeded. Each secondary accommodation licence will cost you only $500 plus GST, as long as it is the smaller of the two accommodation types.
If your business has a number of branches or depots, or utilises multiple brands in its marketing, there may be an additional licence charge. If you believe this may be the case for your business please contact Qualmark 0800 782 562.
While responsible tourism practices are measured within your Qualmark quality assurance licence, those businesses wanting to be recognised for their sustainable tourism practices may wish to consider the Enviro Award. The achievement of an Enviro Award signals excellence in sustainable tourism.